People Behind

The people who make it possible

For the past 10 years, we’ve been seeking out new opportunities to provide our guests with the best insider experiences at Sicily’s top attractions. We especially enjoy sharing our secret, off-the-beaten-path spots that aren’t accessible to large tour groups. In all that we do, we value the personal connections our guests make with the people behind the scenes who create the products we love in Sicily. We only showcase places and experiences we would be proud to share with our closest friends.

Alex

The three ideas of creating with love, designing with fantasy and soul, and traveling in style without borders were always on my mind during the 7 years I worked in international banking.

Back then, I had a dream to share the beauty of Sicily – its stunning natural landscapes, delectable cuisine, captivating cities, and warm-hearted people. Fortunately, that dream became a reality and formed the foundational concept for Sicily Activities.

Our team’s friendly, trusting, and enthusiastic spirit, combined with the inspiring Sicilian landscape outside our window, fuels our creative passion. Each trip in our catalog is as unique as an artist’s creation, tailored to the individual preferences of our guests. I make it a point to engage with clients, getting to know their likes, dislikes, and desires before crafting the perfect itinerary – sometimes finalized in just a few emails, and other times requiring months of thoughtful discussion, especially for our more discerning travelers. While every guest and approach is different, it’s always a pleasure when we forge a connection even before meeting face-to-face in Sicily. The greatest satisfaction, however, comes later when I receive long emails brimming with client feedback, photos, videos, and heartfelt gratitude – that’s the true reward of our work.

Massimo

After years in the Italian travel industry, first in Rome and then in Sicily, I wanted to create something beyond the typical tour operator.

The goal was to provide exceptional luxury service to visitors at affordable prices. “Luxury” here means carefully responding to guests’ requests and attending to every detail, not just offering priority entrances, fancy cars, and professionally-dressed drivers.

Sicily Activities aims to deliver a superior, personalized approach for each guest – anticipating their needs and making them feel at home. This commitment is shared by every member of the team, from drivers to travel designers, who are responsible for crafting a dream vacation for each guest.

The small details can make the biggest difference on a trip. If it rains, we’ll ensure the driver is able to wait for guests. If the airport loses luggage, we’ll track it down. For special occasions, we take pleasure in organizing thoughtful surprises. If a guest needs a doctor or other assistance, we take responsibility for providing support.

Attention to detail and a family-friendly approach are the pillars of our philosophy at Sicily Activities. We also proudly prioritize sustainability in our business practices. Our guides are passionate locals, and most of our partners are family-run businesses producing authentic, organic local goods. We use modern, eco-conscious vehicles and constantly invest in supporting the local tourism industry while preserving Sicily’s traditions.

What makes us stand out

We blend your aspirations with our deep expertise and abiding love for our homeland.

We passionately craft personalized itineraries tailored to your needs, and provide 24/7 on-site support.

We share with you a selection of places and experiences that we would enthusiastically recommend to our closest friends.

We deeply value the personal connections our guests make with the people behind the scenes.

We are proud of our friendly and humorous guides who work solely with our company.

We delight in creating small, unexpected surprises and seeing your smiles.